Magento is the most popular platform to implement e-Commerce application for online business. The reasons are like it’s largely scalable and provides great user experience with optimum performance. This is the fast- growing result for e-Commerce development for those who are looking for online business.
Magento has shown significant enhancement over the past many times. Magento successfully integrates digital and physical shopping experiences, to the delight of guests.
According to official website, more than, 1000 merchandisers around the globe have choose Magento as their e-Commerce platform. The use of Magento has increased and it's far ahead from other platforms like Shopify and Big Commerce.
The internet users are growing day by day and e-Commerce business holders are generating more & more revenues. It takes your business to great success as it has more reach.
Benefits of using Magento:
Magento is an open-source platform. It is a quite adaptable and enable developers to change or modify the code as per business requirements
There are various editions of Magento for every business depending upon the size, requirement and budget of every business
The best thing about the Magento, which makes it different from other e-commerce platform, is that it has built-in SEO features, meaning that the platform supports search engine optimized results.
In online business, SEO plays major part for marketing and increasing business, There are multiple search engine available, which searches url content, and rank them. In Magento, we can manage url in such a way to take the utmost of benefit from those engines, to drag business on advanced level.
Magento has been designed as a secured platform to keep customer and business details safe. The websites are quite safe,thus avoid data infringement from outside source.
In online business, an uneasiness is always there data security and regarding money. Then, Magento has made their mark. In Magento, we can manage security scale at user level, and by managing those rules, we can achieve optimum security.
Plug and play modular approach:
Install it. New feature is developed as separate module(or)extension, it is quite easy to manage it. By installing, we can directly start utilizing its facility. Based on requirement, we can uninstall it, by Making simpler administration for online business.
Magento developers find it easy to add pages to websites, updates content and link internal pages savings a lot of time.
Many merchants are now switching to Magento since coding in magneto can quite easily be integrated with third party coding.
This e-commerce service has a wide range of marketing tools and technology that facilitate easy business.
Multiple store Management:
Developers can add various shopping stores to the platform, consisting of thousands of catalogs and products to insure an exciting shopping experience.
The Magento developers get significant help to customize the e-commerce store and offer a variety functions.
Maintenance Made Easier:
The modular architecture is less complex yet economical for the e-commerce websites maintenance. Adding and removing features and functionality are hassles free.
From past few years, Magento has grown extensively. numerous businesses, running on it, has developed their custom requirement. Magento has its own huge community, who identifies new requirement and develop functionality consequently. And due to open source by nature, they're easily available and manageable to meet one's requirement.
Features of Magento:
Analytics and Reporting: The script is integrated with Google Analytics and offers numerous different reports.
Product Browsing: Multiple images for products, options for extended reviews, wish-lists and much further.
Catalog Browsing: Easy navigation, advanced product filtering system and product comparison.
Catalog Management: Inventory management, different tax rates per location, batch import & export of products, additional product attributes.
Customer account: Order status and history, email and RSS feeds for products in wish-list, default billing and shipping address, newsletter subscription.
Customer Service: Enhanced features for customers' accounts, Contact Us form, customizable order e-mails, comprehensive order tracking and history.
Order Management: Creating orders through admin area, creating multiple invoices shipments and credit memos.
Payment: Different payment methods credit cards, PayPal, Authorize.net, Google Checkout, money orders, checks, support of external payment modules like Cybersource, ePay, eWAY and many more.
Shipping: Shipping to multiple addresses, flat rating shipping, supports UPS, FedEx (account rates), UPS XML (account rates), USPS and DHL.
Checkout: One page checkout, , checkout without having an account, SSL support.
Search Engine Optimization: 100 Search Engine Friendly, Google Site Map support.
International Support: Multiple languages and currencies, purchasing and shipping, list of allowed countries for registration, localization.
Marketing Promotions and Tools: Coupons, different promotion options and discounts.
Site Management: Control of multiple web sites, customizable outlook through templates, multiple languages, tax rate with support for US and International markets.
Magento is a important e-Commerce platform with unlimited features for instant inflexibility and customization. This content operation system has designed with the rearmost trends to increase the SEO ranking of the website as well as helps in the growth of your business. Magento has a lot further benefits in developing an app or store for your business and we're then to help you with any of your problems and convert your ideas into reality.